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Lundi 23 juillet 2007
Ten months ago, worries were that the merger of Arcelor and Mittal might not succeed, the integration of two completely different business cultures being an enormous challenge. To achieve integration, Arcelor and Mittal have emphasized transparent internal communication and created a new brand that symbolises the common values of the merged company. Now ArcelorMittal is prepared to face the huge challenges of our time such as climate change, sustainable development, and responsible leadership, and it is willing to lead the way.
Mots-clés challenge brand beginning end environment arcelor mittal arcelormittal merger integration symbol climate change values sustainability leadership business cultures responsible leadership
Mardi 10 juillet 2007
After the merger, the future of Stainless seemed very uncertain. Rumours abounded that ArcelorMittal was going to divest Stainless. But ArcelorMittal believed in the strengths of Stainless and decided to integrate them into the ArcelorMittal family. This investment into the future has created new hopes and given Stainless a new perspective of success.
Mots-clés europe leader performance brazil asia stainless steel arcelor mittal arcelormittal development nickel merger integration divest shareholder bernard hebeisen carinox jean-yves gilet flat steel core business dorothée kholer christophe carol meltshop maastricht malay mukherjee jos steegmans upstream division ugine alz stainless philippe baudon ferritic ferritic steel north amerci
Lundi 25 juin 2007
The integration of DOFASCO into ArcelorMittal is a huge challenge. Find out why. Learn why the integration of DOFASCO into the great ArcelorMittal family is such a huge challenge and how those involved are dealing with it. The integration of DOFASCO into much bigger ArcelorMittal is a great challenge. Learn how the company whose brand values closely resemble ArcelorMittal’s becomes a member of the big ArcelorMittal family. Find out how all stakeholders combine their strengths, striving to optimize their assets, because they are convinced that DOFASCO with ArcelorMittal is stronger than the sum of its parts.
Catégories News
Mots-clés steel arcelor mittal arcelormittal merger integration dofasco
Lundi 11 juin 2007
The day has finally come, the mystery has been revealed – the fruit of months of intensive work was presented to a thrilled public, arousing standing ovations: the new ArcelorMittal brand has come to life! Faithful to their philosophy of staff member involvement on all levels, the new logo dynamically epitomizes ArcelorMittal’s core values – sustainability, quality and leadership, and above all a keen sense of responsibility for its people, the communities invested in and the world we all live in. Happy with the progress of the integration, the new ArcelorMittal is now prepared to take their visions, bold ambitions and entrepreneurial spirit into the future in order to transform tomorrow for coming generations.
Mots-clés culture business brand identity steel arcelor mittal arcelormittal transforming tomorrow
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